Teeb

Alya Al Qasimi, Amna Alsuwaidi, Fatma Ahmed, Meznah Khalid, Reem Alhosani






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Alya Al Qasimi, Amna Alsuwaidi, Fatma Ahmed,
Meznah Khalid, Reem Alhosani

Teeb

Professor Kiran Sajwani

Teeb is a brand that aims to preserve the UAE’s identity for future generations through the craft of Emirati perfume. In collaboration with Irthi Contemporary Crafts Council, we developed an experience where people can learn more about the role of perfume in the Emirati identity and enjoy crafting Emirati perfume themselves, specifically Dukhoon. Teeb’s experience consists of three phases: The Photograph Series Exhibition, Hallway of Happiness, and Scents of Happiness. The Photograph Series Exhibition showcases the process of Dukhoon making. Furthermore, the Hallway of Happiness is an enclosed hallway that has a video projection of Emirati artisans’ stories. Lastly, the Scents of Happiness is a boutique store that sells Dukhoon making kits. The ingredients inside the kits compliment the video projected; hence the scents vary depending on the artisan’s story.

Project Description
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