In memory of
Mohammed Baru
Home ︎ Design Management ︎ Malak Ghunaim

Malak Ghunaim
SEWA’s Innovation hub project
Partners: Rana Abul Faraj, Hagir Suliman, Dana Bozom, Rahaf Ghanayem 
Prof. Anijo Mathew

This project is a collaboration with SEWA (Sharjah Electricity and Water
Authority) on their first ever soon to be launched Innovation hub in Sharjah. By reframing their problem and the use of multiple tools in the process of Design thinking, we were able to design a cohesive user experience throughout the hub and build a community by bridging the
gap between the physical world and the virtual world. In the process, our brand for the hub HI (Hub of Innovation) came to life, the brand aims to represent friendliness, familiarity, and it’s usually the first word we exchange with a stranger.

Malak Ghunaim    ︎

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